The Entertainment Industry Comes Together to Help Rebuild Homes Affected by the Earthquake in Colombia
When a country faces an emergency, every individual, organization, and company can contribute through what they know best. That is why Riaño Producciones and BeatHub Entertainment have decided to put their production, entertainment, and outreach capabilities at the service of families affected by the earthquake on August 10, organizing a solidarity event that aims to contribute to the rebuilding of homes in one of the hardest-hit areas of the country, through Fundación PLAN.
On August 29, Movistar Arena in Bogotá will host a special edition of “The Juanpis Live Show: Si nos organizamos cabemos todos,” a show by Alejandro Riaño through his character Juanpis González, bringing together more than ten renowned Colombian artists for a night dedicated to helping, supporting, and rebuilding.
The event will feature artists such as Feid, Kapo, Mike Bahía, Santiago Cruz, Manuel Turizo, and Luis Alfonso, among other guests joining this nationwide initiative.
The process is simple: people can make a donation through Tuboleta and, as a thank-you for their contribution, receive an invitation to attend the show on August 29 at Movistar Arena.
The goal is for music and entertainment to become a vehicle for turning solidarity into tangible support.
100% of the funds raised will be donated to Fundación PLAN, which will lead housing reconstruction projects in critical areas of Chocó affected by the earthquake. The organization has been working in the region for more than 20 years.
In this way, those who choose to participate will not simply be attending a special night of entertainment; they will become part of a collective effort to help families who lost their homes find a safe place to live again.
The event is built around a simple premise: in moments like this, the best way to help is to put each person’s skills and resources at the service of those who need them most.
That is why companies that are part of BeatHub Entertainment, Colombia’s first entertainment ecosystem, together with Riaño Producciones, have joined forces to make this initiative possible.
Movistar Arena, Tuboleta, Breakfast Live, Thunder Production, and Venues & Snacks, along with other suppliers and companies that are part of the entertainment value chain, are contributing their teams, infrastructure, talent, and expertise to handle the event’s full production and operations without charging fees or generating production costs for the initiative.
This allows 100% of the funds raised through donations to go directly toward the cause.
More than a corporate campaign or an individual effort, this is an example of what can happen when an industry decides to work together and put its capabilities at the service of a cause that concerns us all.
The name of this special edition, “Si nos organizamos cabemos todos,” perfectly captures the spirit of the initiative.
Entertainment has the power to bring thousands of people together around a shared emotion. This time, that power aims to become something more: an opportunity for thousands of Colombians to come together around a common cause.
The invitation is open to everyone who wants to contribute. Every donation will be part of a collective effort whose ultimate goal is to help rebuild homes and give affected families the opportunity to have a safe place to call home again.
Because rebuilding a country is also a collective effort.
One donation. One invitation. One night together. One home we can help rebuild.
Riaño Producciones and BeatHub Entertainment are leading this mobilization of the entertainment industry, with the support of companies within the ecosystem, as well as artists, production teams, suppliers, and partners who have voluntarily chosen to join this cause. This includes Good Kidz, FEID’s foundation, which has been a strategic partner of Riaño Producciones in the implementation of seven social projects across Colombia.
The commitment of all participants is to put their capabilities at the service of the emergency and help ensure that the funds raised reach those who need them most. The support of Fundación PLAN is essential to this effort. The NGO has been working in Colombia for more than 60 years and has offices around the world through its headquarters in the United Kingdom (Plan International).
Because when we organize, there is room for everyone. And when we come together, we can help rebuild.